Yesterday, after Apple unveiled the most recent iPhones, its rival Samsung responded with a video. When Elena's friend shows off her new phone, which "literally folds in half," the main character responds, "I love my phone," which phonetically also includes the word "iPhone."
In the two-minute clip, Elena encounters numerous folding gestures, such as putting an e-scooter away or closing a book, to the point where she visits a therapist and complains about "buying the same phone over and over again," which serves as a reminder that Apple smartphones don't often change their appearance.
The cheesy video ends with the heroine purchasing a Galaxy Z Flip4 to replace her iPhone, and then someone else sees her with the semi-folded device, thus continuing the chain.