The new AR/VR campaign from Honor changes At IFA 2022 this year, Honor delivered a keynote speech that was pretty crowded. The Honor 70, Pad 8, and MagicBook 14 are making their European debuts, which you can read about in full here. During the presentation, Honor also unveiled an intriguing visual arts programme. an iconic Hamburg location
An augmented reality project called The Gateway to the Future seeks to "enrich cultural legacy through the power of technology." It comprises of two augmented reality (AR) experiences centred around Hamburg's landmark Wasserschloss, a UNESCO World Heritage Site. Honor collaborated with ARLOOPA to bring the idea to life and assigned Yunuene and Timo Helgert, two visual artists, the challenge of using AR to imaginatively remodel the Wasserschloss.
The "Sailing Through Time" project by Yunuene takes viewers on a tour of the history of marine logistics in Hamburg, a port city. In his piece titled "Blooming Future," Timo Helgert adopts a more futuristic perspective and envisions the Wasserschloss as a lush, green sanctuary for plants and endangered creatures.
Using the ARLOOPA app, both activities are free to take part in. Users who are fortunate enough to be in Hamburg can use the Poggenmühlen-Brücke bridge as a vantage point to use AR. Everyone else can simply project the complete visual ensemble onto a flat surface using a flat surface.
