According to last week's poll, hype is also subject to Newton's third law: there is hate for every hype. And the Nothing phone was the most anticipated phone launch of the year (1).
This is not to argue that everything is necessarily looking horrible. One in ten respondents to the survey have already placed a pre-order, demonstrating that they have successfully navigated the invitation process.
One in three consumers are awaiting reviews before making a choice. Given that this is the company's first smartphone and its second product overall, that seems realistic. We will return to this point in a moment, but it needs to demonstrate its worth.
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The design is cited as a benefit by those who enjoy the phone (1); it has a look at a time when many new releases are blatantly generic. Additionally, it features a rather high-end construction with an aluminium frame encased between two GG5 panels. It also includes wireless charging. A bonus is the software maintenance schedule, which calls for three years of OS upgrades and four years of fixes. It stands out in the mid-range market because of all of this.
The Glyph Interface comes next. Although some question its usefulness, it is generating conversation and, as we assume, that was the intention. Some others have tested the Nothing launcher on their existing phones as well, although it's not quite as intriguing.
Despite this, the majority of respondents to the poll expressed no interest in the Nothing phone (1). Numerous readers named the smartphones they would prefer to own, including Samsung, Poco, Xiaomi, and even Asus. Right now, Nothing can probably get away with that since it needs to concentrate on meeting demand.
However, the business must establish itself because many people said, "Not this one, but maybe the phone (2)." That there isn't much diversity doesn't help. If the phone (1) is too big, too little, or too anything else for you, you're looking for another brand. Okay, some brands release too many phones, but Nothing has the opposite issue.
